Frequently Asked Questions: C-Store Seasonal Innovation
Seasonal innovation is critical in keeping convenience stores fresh, relevant, and ready for changing customer demands. Whether it’s preparing for summer beverage rollouts, tobacco resets, or center store updates, successful seasonal resets require speed, precision, and reliable field teams. SASR specializes in helping c-stores execute these high-impact transitions with scalable workforce solutions designed to meet your timelines and elevate your in-store execution.
Client FAQs
What does seasonal innovation mean for convenience stores?
Seasonal innovation refers to store changes like updated displays, product rotations, or cooler resets that align with shopper behavior during key times of year. Think summer beverages, tailgate snacks, or holiday promotions.
What types of seasonal resets does SASR support in c-stores?
Our teams help reflow product categories, reset fixtures and signage, update planograms, and launch limited-time product displays to keep your stores current and engaging. We’ve supported over 32,000 assignments across 6,300 locations, so we know how to keep things moving.
How fast can SASR get a team into my stores?
We move quickly. Because of our nationwide coverage, centralized operating model, and tech-enabled workforce, we’re able to rapidly deploy teams based on your project needs. Whether it’s a single location or a multi-store rollout, we’re built to scale when and where you need support.
Can SASR handle rollouts across multiple c-store locations at once?
Yes! With 3,500 W-2 associates and a centralized operating model, we can execute regional and national rollouts with consistent results, strong field leadership, and minimal disruption to store operations. We’ve recently been able to do so with clients such as Utz, Campbell’s, and the Greater Austin Merchants Association.
Why should we partner with SASR for seasonal c-store resets?
Our teams have logged over 1.5 million hours worked since early 2023, supporting clients in grocery, retail, convenience and warehouse industries. We bring deep field experience, nationwide reach, and fast execution to every project—helping you stay ahead of seasonal demand and deliver a seamless shopper experience.
Candidate FAQs
What’s a seasonal reset job in a c-store like?
You’ll help reorganize shelves, update displays, and follow a planogram for seasonal product changes. This hands-on work helps stores stay fresh and ready for each season.
Do I need retail or c-store experience to work a reset?
Not necessarily. We provide guidance and training for every assignment. If you’re dependable, detail-focused, and like working on a team, this could be a great fit.
Will I be traveling or working with a team?
Most seasonal c-store resets are done in small teams of 4 to 5 people and typically last about three days. These projects often include travel to different store locations, and we cover lodging and provide per diem when needed.
What kind of hours can I expect?
You’ll usually work three 10-hour shifts per project. Most resets take place overnight or early in the morning so stores can stay open, and customers aren’t disrupted.
How do I apply for seasonal reset jobs with SASR?
You can apply through the SASR app or visit sasrlink.com/careers to see current openings. Current employees can also contact their Talent Consultant for available projects.
SASR Workforce Solutions is a Cary, NC, national staffing company, providing local retail, grocery, and merchandising temporary and continuous staffing to major national clients across the US. At SASR Workforce Solutions, our vision is to positively impact people’s lives through the power of work. We partner with the nation’s largest retailers, providing people and workforce solutions that help them complete their projects more efficiently. From store remodels to beverage and cooler resets and everything in between, we connect great people to great companies to deliver great work.
Learn how seasonal resets keep grocery stores aligned with shopper trends. This FAQ covers services, timelines, and job opportunities for those organizing or working seasonal resets.